Copywriting on Instagram
Copywriting on Instagram Copywriting on Instagram refers to the art of writing text that encourages the audience to engage, purchase, or take a specific action. Given the visual and fast-paced nature of Instagram, you only have a few seconds to capture the user’s attention and guide them on their brand journey.In the competitive world of […]
The Role of Promotional Teasers in Digital Marketing?
The Role of Promotional Teasers in Digital Marketing? Promotional teasers are recognized as a powerful tool for quickly capturing audience attention and delivering a brand’s message in a short period of time. By utilizing appealing visual elements and impactful content, these teasers effectively and memorably convey the brand’s message to the audience. These features make […]
Instagram Video Creation Ideas
Instagram Video Creation Ideas Instagram video creation ideas can significantly impact audience engagement and attention. As one of the most popular social networks, Instagram provides a suitable platform for connecting with users and attracting new followers. Among these, video content has always been one of the most effective tools due to its ability to convey […]
Real Ad Teaser Creation Tips
Real Ad Teaser Creation Tips The art of creating a real ad teaser is one of the most important principles that must be followed in the production of advertising videos in order to effectively convey the brand’s message to the audience. A real ad teaser, by using live filming, real actors, and natural locations, creates […]
Methods of creating advertising teasers with artificial intelligence
Methods of creating advertising teasers with artificial intelligence In today’s world, methods of creating advertising teasers with artificial intelligence have become one of the most effective digital marketing solutions. These short and attractive videos have a great impact on attracting the attention of the audience and conveying marketing messages. With the advancement of technology, artificial […]
A Scientific Overview of Its Capabilities, Challenges, and Legal Implications
A Scientific Overview of Its Capabilities, Challenges, and Legal Implications Artificial Intelligence (AI) refers to engineered technology designed to perform tasks that simulate human cognitive functions, such as problem-solving, reasoning, learning, and perception. However, when discussing AI, special attention must be given to its role in intellectual property (IP) rights and legal frameworks.An AI system […]
Generative AI: A Game-Changer in Marketing and Advertising
Generative AI: A Game-Changer in Marketing and Advertising In today’s world, where competitive introduction and advertising of products and services are paramount, there is no distinction between producers and service providers in terms of the need for effective marketing. It is now widely accepted that content creation is essential for marketing success. With the advent […]
What are the advantages of creating clips and teasers using artificial intelligence? Why should we pursue it?
The utilization of artificial intelligence in advertising not only makes the impossible possible and effectively reduces production and execution costs (such as photography, videography, wages, set construction, etc.), but also equips us with content that is unique, up-to-date, creative, impactful, and striking. It leaves no room for doubt about its benefits. The foremost advantages AI […]
What happened at the seminar “Using Artificial Intelligence in Visual Advertising”?
Rayka, the first institute producing advertising teasers with artificial intelligence, held the first conference on “Using Artificial Intelligence in Visual Advertising” on Friday, February 16, 2024, at the main hall of Ivan Shams Hall. The event was organized by Rayka Cultural and Artistic Institute of Iranian Moons and examined the latest global developments and the […]